河南省巩义市2016高考英语二轮复习 阅读理解能力练习（6）.docVIP

河南巩义市2016高考英语【二轮】阅读理解能力练习（6） 【2015高考复习】阅读理解 Protect Your Online Reputation Building a web site，launching a Twitter account，or writing a LinkedIn profile is vital for anyone trying to make a strong online presence.But having an online profile is just half of the game.After all，the Internet is not a one-way street.Sure，you control what you post on your own websites and online profiles，and a comment on your site or post on Facebook can be easily removed.But what about a blog authored by some angry reader? “Nowadays，professional reputation is tied to online，”says Don Sorenson，CEO and founder of online reputation management firm Big Blue Robot.“And you can hardly imagine what people can write about you.I always talk about practicing how to manage your reputation.If you wait until youre in trouble，its just too late.” Owen Tripp，co-founder of the Redwood City，Calif-based R worked with one financial advisor whose client made an angry tweet about his investments not doing as well as the market，making the post instantly discoverable.The financial advisor was worried it would damage his reputation. Maribeth Kuzmerski，founder of the Grayslake，Ill-based RedZone Marketing recalls one president of a big corporation whose own family member posed as a client，attacking his professional reputation until the negative content found its way into his top ten search results.Only after working hard to post positive comments and press releases about upcoming events were those negative posts be pushed back down. People who believe reputation control is just for celebrities are kidding themselves.And those who believe they can avoid the problem by simply refusing to create their own online presence are in the dark. “You have to decide how you want to be perceived when someone searches your name，”says Sorenson，“whether you are a potential employer，or a client，or a student.When youre looking at reputation management from a search engine viewpoint，its primarily played on Google.And most peo