Curriculum Organization theory and management文档.doc

CASE STUDY : From the view of organization theories to study the Yubright Company Course: Organization theory and management By: Dr. Gary G. Hu Student name: 涂昱銘 Student ID: N924010020 Date: 2004-01-03(Semester=92-1/ NSYSU) Index Abstract Main theories concepts review Introduction of the company Analysis discussions Conclusion Reference Abstract This study ( report) is based on the course “ Organization theories management” by Dr. Hu at NSYSU-Taiwan in semester 92-1 (2003~2004). The major textbook is “Organization Theory Design,8th. ed.”, 2004, Richard L. Daft, published by South-Western, a division of Thomson Learning, Ohio. This paper is following the basic theories concepts’ structure of this book to study and analysis the following mentioned company. The main purposes are; (1) trying to find the advantage disadvantage of this company by the tools of this book course, (2) trying to examine how matching are these organization theories with this company’s practices, and (3) discussing and try to provide the advisement/ suggestion to this company to improve its performance. Please note that all relevant theories are mainly come from the above mentioned textbook and supplements by Dr. Hu in the course. And all relative data of this company are strictly come from the author with reliable sources of the top management. Main theories concepts review In Daft’s book’s structure, he initially views from the organizational purpose structure design, including the strategy and effectiveness, then illustrates the external factors ( open system design elements) internal factors ( internal design elements) which influence and impact the organizations, finally he also interprets the managing dynamic processes, including the culture, innovation change, decision making, conflicts, power and politics. Hereby below are the review of the key terms, concepts, theories models; 2.1 Organization design Organizational dimensions fall into two parts; struc