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What the case study is,for what, and how Jer-san Hu, Professor Fu-Jen Catholic University Dept. Business Administration Case study－ what is and what for What is case Definition: the phenomena in specific context. phenomena: institution/ event/ activity which could be identified separately. specific: uniqueness/ extraordinary / falsification worth. context: grounded in the circumstance, timing, culture etc., background of the phenomena. What the case study for Academic field: journal papers Practical field: technical reports, consulting Education field: on job training－speech, case exercise college course－case discussion Business field: reports of commercial publications teaching materials (case text) Highlights of case study / (qualitative research) The meaning of case study Case study is a study design which focus on the inquiry of a specific phenomenon (ontology) , with the mind of interpreting inner logic of research subject (epistemology), through the designed process of data gathering and qualitatively analytic method to deduce the grounded theory (methodology). Characteristics of case knowledge Knowledge originality: subject vs. object Theory system: idiosyncratic vs. nomothetic Knowledge validity: falsification vs. verification Knowledge formation: induction vs. deduction The critical requirements for a successful case study Is there interesting or novel concepts in Is able to inject the concepts to a theoretical domain Is the boundary of case obvious to contact Are the case data able to gather Are the researchers qualitative oriented How to conduct a case study Case study (qualitative research ) process Case related studies includes: academic case study, diagnostic study, action research, clinic study etc. Case study conducting: finding out a interesting phenomena/ basic information gathering and inferring imagination/ judgment of theory content/ research design/ data gathering/ analysis and abs