【2018年整理】xx上市调研报告.pptVIP

Brand Awareness-above average saloon vehicle Brand Awareness -SUV Which type does Dongnan Freeca belong to Occasions using Dongnan Freeca Which type does PALADIN belong to SUV Concept accept degree of SUV Appraisal of PALADIN Appraisal of PALADIN Parameters of PALADIN PALADIN color PALADIN fittings Attraction comparison of PALADIN with 3 or 2 rows of seats Three types of equipments of PALADIN interior color changing 5000 RMB more for PALADIN roof window PALADIN is a kind of SUV? The position of spare wheel and rear door opening Does it matter if PALADIN is sold together with Santana, Santana 2000,POLO and B5 Does it matte if Nissan Pickup and Nissan PALADIN are sold together Suitable occasion of PALADIN Associations of PALADIN Whether the name is suitable for PALADIN Favorable aspect of PALADIN Whether the name is suitable for PALADIN in dialect Different meanings of PALADIN in dialect Originality and specialty of PALADIN Easy to remember or not Suitable Chinese name of PALADIN Impression and opinion on PALADIN Brand image of competitor Manual/Automatic Price spread between automatic and manual Brand of first choice Brand of first choice Price of PALADIN Change the color of front rear bumper and tire to black Feeling much rougher Purchase possibility of PALADIN Own Cross-country Vehicle/Jeep/SUV Brand and quantity of Cross-country Vehicle Distributing and using of vehicles Usage of SUV Departments /individuals using vehicle Using time every day of SUV First class maintenance miles cost Second class maintenance and cost Road condition Index of month oil consumption Repair person and cost Reason for not purchase SUV Reason for purchase SUV Probable purchase time of SUV Combination of purchase decision-makers Information collected before purchase Acquiring information channel Information inquiry before purchase Factors considered Purchasing place Hardware at purchasing sites Promotion Delivery time limit purchase import/home-made vehicles Purchasing brand Prope