GU1GuidelinesStage2Developing_Revised.doc77777最终稿.docVIP

Graded Unit 1 Stage 2 Developing Award Structure: Financial Services SCN: Candidate’s Name: Wei, Apple HND Centre XianDa College of Economics and Humanities Shanghai International Studies University Supervisor: Tang, Richard Date: May 22, 2011 Table of contents: Identifying criteriaP2 Justification: product and service selection P3 Benefit-need analysis Comparison with other providers, products, and services Tax implications Reasons why each product/service was selected How each product/service would satisfy client’s needs mentioned in part 1, case study analysis Identifying criteria (150 words) Criterion 1 Describe the criterion The benefits of the policy (great benefits): This means how much benefits you can get under the policy. In terms of the situation of the Flynn, the criterion can be divided into three main parts Return on savings. The amount of cover. The lower interest rate of mortgage. Explain why the criterion is used to decide which service and provider is the best for Alexander The benefit of the policy is one of the important criterions because: 1) It can show the effectiveness of a policy as well as whether it has a better return than other policy. Criterion 2 Describe the criterion The security of the policy（high security）: this criterion consists by two main parts which is The risk of the service. The company’ reputation. Explain why the criterion is used to decide which service and provider is the best for Alexander The security of the policy is necessary because: The risk of the policy has a direct effect on the efficiency of the policy as well as how much benefit can the policy returns. Since Alexander has a low risk tolerance, in according to his attitude of risk, the security of the policy is especially important, and need to be considered first. Criterion 3 Describe the criterion The cost factors (low cost): this means how much money Alexander needs to pay in order to get the benefits he wants. This criterion has three parts, whic