实现一个新网络治理模式 （美国政府网站PPT）.pptVIP

7/13/2005 Ensuring a safe and sound national banking system for all Americans Implementing a New Web Governance Model Presented to the Web Content Managers Workshop 09/21/2005 Agenda Making the Case for Web Governance The OCC Web Governance Model Tips for Implementing a New Governance Structure Making the Case for Web Governance Establish Web Governance as a best practice Show the value of governance to effective web program management Making the Case for Web Governance OCC Web Benchmarking Study/Web Requirements Analysis Reviewed governance structures at federal agencies with best in class web sites that were similar in organizational type, size, and structure. Conducted Web governance studies review Reviewed best practice information from web associations ICGI, World Organization of Web Masters, American Association of Web Masters, International Web Masters Association Conducted requirements analysis on web sites Identified governance related problems Developed recommendations based on findings Making the Case for Web Governance Benchmark Findings Most common organization is a centralized unit under public affairs Target Benchmark Staff Size is 5 Contractors provide support for routine and recurring tasks Councils provide forum and structure for content contributors Minimal transition periods are possible; however, organizations continue to evolve over time Top management support is essential Why Formal Governance? Requirements Analysis Findings Informal governance results in: Lack of site and content ownership Lack of a strategic Web vision and plan that is coordinated with OCC’s mission and priorities Lack of efficient and effective content management practices Inefficiencies in Web platform management Inadequate Web site presentation and usability Low customer satisfaction Why Formal Governance? Requirements Recommendations: Institute a governance structure to enable: Organizational ownership for the Web sites and content Audit trails for