空姐毕业论文之纵观两舱服务现状探讨提升服务.doc

郑州航空工业管理学院 毕 业 论 文（设 计） 届 专业 班级 题 目 纵观两舱服务现状探讨提升服务 姓 名 学号 指导教师 职称 二ОО 年 月 日 内 容 摘 要 近年来，随着全球经济的放缓，民航运输企业的经营也随之经历着一场空前的考验。为了在金融危机的激流中站稳脚跟，国际、国内航空运输市场竞争日趋激烈，国内各航空公司纷纷开始进行一系列的产品调整和内部改革，提高经济效益已经成为我国航空公司的重要任务。两舱旅客是航空公司重要的利润增长点，也是各航空公司的必争之地。本文通过对国内外两舱服务现状的分析，探讨我国两舱服务的发展方向，并从加大硬件投入和提升“软件”服务两大方面提出了两舱服务的基本要求和方法。本文重点在探讨如何提升“软件”服务上，并从沟通技巧、服务程序、关注细节和打造特色两舱服务产品等九个层次论述，力求对国内两舱服务作深入分析。它将为中国航空服务注入新的理念，提升航空公司的综合竞争能力，打造良好的品牌形象，为公司带来丰厚的收益。 关 键 词 两舱；服务；提升；尊重? Abstract In recent years, as the global economic slowdown, aviation business is experiencing an air crash in front of the test. In order to make the financial crisis of the rapids in a foothold, domestic and international air transportation market increasingly competitive, domestic airlines are embarking upon a wide range of products and internal reform, improve economic efficiency has become an important task in China Airlines. Two passenger airlines important profit, is the point in the airline. This article by two cabin service situation analysis of Chinas two cabin service development direction and input from the increased hardware and upgrading the software service to two major aspects of the proposed two-cabin service requirements and methods. This article focuses on how to promote the software services, and communication skills, services, programs, attention to detail and build features two cabin service products and other nine level what makes every effort to two domestic services for in-depth analysis of the tank. It will provide China aviation services bring new ideas to enhance the competitiveness of the airlines, to build a good brand image, and a generous income. Key words Two tanks; service; promotion; respect for 目 录 引言………………………………………………………………………1 1职业生涯管理及其意义………………………………………………1 1.1职业生涯管理……………………………………………………1 1.2企业开展员工职业生涯管理的意义……………………………1 2 企业开展员工职业生涯管理的现……………………………………3 2.1国外企业开展员工职业生涯管理的现状