二011奥迪新A8L汽车试驾品鉴会策划方案.ppt

Test drive reception Conference reception Hotel reception Reception service flow Hotel conference hall registration Vehicle: bus Reception flow Prompt the guests reception registration time and cautions with warm SMS; Hotel conference hall reception and registration, wear guest certificate; Work staffs lead guests for registration; Amenity staffs assist the guest to register in the registration area. Activity management Reception management 试驾接待 品鉴会接待 酒店接待 接待服务流程 酒店大堂集合-前往试驾场地 接待车辆：大巴 接待流程： 温馨短信提醒嘉宾接待时间和注意事项 工作人员指引嘉宾上车，沿途简单讲解试驾活动流程。 活动管理接待管理 Test drive reception Conference reception Hotel reception Reception service flow Gather in hotel lobby –start to test drive site Reception cars: bus Reception flow Prompt the guests reception registration time and cautions with warm SMS; Work staffs lead the guests to get on the car, briefly introduce the test drive flow. Activity management Reception management 接待车辆管理 接待车辆： 考斯特 接待用车日常清洁、美容 选择在专业汽车美容机构进行车辆清洁美容 外部：干净整洁、车牌清晰； 内部：内饰、座椅干净整洁、无尘土和烟灰，无其他杂物。放置空气清新剂； 后备箱：干净整洁、无杂物、油污； 轮胎、轮辋：干净无油污、轮胎完好、胎压正常 同时为每车配发一块专用擦车布和一支尘掸，用于随时清洁车辆 活动管理接待管理 Reception cars management Reception cars Coaster Daily cleaning for reception cars Clean the cars in professional car service stores External: clean and tidy with clear license; Internal: upholstery and seats are clean with dust and ask as well as other articles, put air refresher in the car; Luggage Tank: clean and tidy without sundries and oil stains; Tyre and rim: clean without oil stains, the tyre pressure is normal Arrange on special car wiping fabric for every car for timely cleaning the cars Activity management Reception management 餐饮标准 餐饮方式：茶歇 自助餐 上市会晚宴 配餐要求： 精致的 健康的 品种丰富的 格调高雅的 特色餐饮：带LOGO蛋糕 茶点 活动管理餐饮管理 Foods standard Foods mode: tea break buffet, launch conference dinner Requirements: Elaborate Healthy Diversified Elegant Special foods: cake with LOGO, refreshments Activity management Foods management 品鉴会晚宴管理 品鉴会晚宴 五星级酒店西式餐点，西餐顺序标准上餐； 开胃菜、汤