THE_REPORT_OF_CATHAY_PACIFIC_国泰航空公司分析.docVIP

Content Introduction贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩1 Method and Concepts贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩1 Discussing贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩? Foreign exchange rate贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩2 Raising money贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩2 Financial management problem贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩3 Overview of Cathay Pacific贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩3 Analysis and Solution贩贩贩贩贩贩贩贩贩贩贩贩贩贩? Foreign exchange rate贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩4 Raising money贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩? Financial management problem贩贩贩贩?贩贩贩贩贩贩贩贩贩贩贩贩? Diagram Survey贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩10 Summary贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩?0 Advice and strategies贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩10 贩贩贩贩贩贩贩贩贩4 Raising money贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩? Financial Advice贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩10 ary贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩Strategies贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩11 Development and the Future贩贩贩贩贩贩贩贩贩贩贩贩贩贩?1 Conclusion贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩?2 贩贩贩贩贩贩4 Raising money贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩? Financial agReference贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩贩13evelopment and the Futur Introduction In my essay, we can know the general situation of the Cathay Pacific Airlines Limited. It is the typical example for us to understand the International Business concept and how to study the International Business. It mainly expounds the background of the Cathay Pacific, the problems, and the challenge facing the Cathay Pacific and how to solve them. That sums it up three main problems: Multiple currencies; Finding low cost of capital for investment; Managing expense. I put it as classified as three methods: foreign exchange rate problem; raising money and the financial management problems. Then I analyze the case and make the development strategy as the manager of the Cathay Pacific. The following is the main content. Method and Concepts International Business International service trade Foreign exchange rate problem Raising money Financial management problemSWOP