平板电视和3D电视Global and China Flat Panel TV and 3D T Industry Report, 2009-2010.pptVIP

平板电视和3D电视Global and China Flat Panel TV and 3D T Industry Report, 2009-2010.ppt

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平板电视和3D电视Global and China Flat Panel TV and 3D T Industry Report, 2009-2010

The 3D industry chain covers 3D programming, 3D program channels and 3D software in the upstream; in the midstream, it covers 3D program storage and play which includes Blu-Ray Player and DVD-R, as well as 3D signal transmission interfaces including internal transmission interfaces such as eDP and LVDS and external transmission interfaces such as HDMI 1.4A and Display Port 1.2; in the downstream, it covers 3D image display devices including TV, digital camera and laptop as well as panel manufacturers. The emergence of 3D TV has benefited six types of manufacturers most. The first beneficiary is Sony, which dominates the 3D programming equipment market. The big shot possesses full range of products from lens to TV, and is the undisputable leader in the Blu-Ray player and HDMI market. Meanwhile, it also owns 3D sources. Global and China Flat Panel TV and 3D TV Industry Report, 2009-2010 LITE-ON IT Corporation and NVIDIA are the second largest beneficiaries. As a Blu-Ray player OEM, LITE-ON will see an increase in the sale of Blu-ray players and win more outsourcing orders. NVIDIA, a 3D graphics producer, is engaged in the promotion of 3D games and 3D desktop displays. The fever of 3D movie and 3D TV will stimulate the 3D game and 3D desktop display market, where NVIDIA holds a dominant position. The third beneficiary is TCON manufacturers. It is an ideal solution for 3D TV to be applied in 240Hz and 1080P flat panel TVs. High resolution requires more complicated and more expensive TCON. Therefore, it is competitive and low-cost to integrate 240Hz into TCON. TCON enterprises including Samsung, TLI, Novatek and Himax get benefits. The forth beneficiary is HDMI vendors, who collect US$0.5 as the license fee for each HDMI, to say nothing of the one-off certification fee. The fifth is 3D movie device manufacturers like TI, ReaID, XPAND, MASTERIMAGE and Dolby. XPAND is specialized in the design of shutter spectacles. Its customers include

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