高等学校英语A级考语法专题.ppt

新编实用英语综合教程第三册全国英语A级考试语法研究 华南师范大学增城学院外语系大学英语教研室三 主讲教师：江文静 2009-2010学年 Unit 1 Promoting Activities Learning objectives: 1 Some basic promotion methods 2 Rules for attending exhibitions 3 Product prospectuses(章程） Unit 1 Promoting activities Background knowledge: What is marketing mix? The 6 PS theory 1 Plan your marketing strategy 2 Pick a way to market 3 Price it right 4 Package it professionally 5 Promote your product /service 6 Prove that it works. If not, make it better or go back to 1. Unit 1 Promoting activities ★Personal selling –flexibility is its strength It involves face to f