Trendsource-2018食品杂货行业报告（英文版）-2018.9-25页.pdf

2018 GROCERY INDUSTRY REPORT ABOUT THIS STUDY: For this year’s Grocery Industry Report, we wanted to survey the state of the digital and in-store union, what the cool kids refer to as Omnichannel. At what rate are consumers adopting digital ordering technologies and for what reasons? What in-store experiences can digital simply not match? And what can generational and income segmentations tell us about the current and future state of omnichannel shopping? These are some of the questions we entere