大学生创新创业实施计划书[养老院.doc

WORD完美格式 专业知识编辑整理 WORD文档可编辑 技术资料 专业分享 创 业 计 划 书 项目名称：幸福家园老年人服务中心 团队成员 项目方：中国矿业大学先驱者团队 宗旨：为子女尽孝，帮老人养老 理念：以信誉赢尊重，以服务质量为本 目录 第一部分 摘要 一、项目简单介绍 ··························································2 二、市场目标概述···························································2 三、项目优势及特点简介·····················································2 四、收入来源简析···························································3 第二部分 项目背景及可行性分析 第一章 项目背景····························································3 第二章 市场分析 一、老年人养老状况国内外现状···············································3 二、目标市场的设定·························································4 三、SWOT分析·······························································4 四、市场初步分析···························································5 五、市场管理分析···························································5 第三章 商业实施方案一、商业模式实施方案总体规划介绍 ··········································5二、营销策划·······························································6 第三章 竞争分析 一、主要竞争对手···························································6 第四章 管理 一、管理团队·······························································7 二、管理组织·······························································7 三 管理制度······························································7 第五章 财务分析 一、筹资分析·······························································8 二、财务分析·······························································8 第六章 总结 一、· ·····························································8 二、· ······························································8 三、······························································8 四、·······························································8 五、······························································8 六、··················································