普华永道——Guangdong_With target.ppt

For discussion purposes only - preliminary assessment of market players Pearl River Tsingtao Kingway Blue Ribbon San Miguel Kirin President Vigour Carlsberg Jiadan Baishida Already allied with Interbrew Already allied with AB Solid base but still distant third behind Pearl River and Tsingtao – strong enough alone? Production base for Heineken? Biggest issues are brand portfolio, ownership structure, also need to consider distribution network overlaps Kirin is already the biggest shareholder Any possibility to form alliance with Kirin? Need to assess the local market and explore the possibilit