普华永道——Project Gold Workshop V.9–2003.7.10 (Guangdong Market Data Section).ppt

PwC PwC ?2001 PricewaterhouseCoopers. PricewaterhouseCoopers refers to the individual member firms of the world-wide PricewaterhouseCoopers organisation. All rights reserved. Market dataGuangdong * Research overview Guangzhou Shenzhen Dongguan Zhuhai Shantou Zhaoqing Total Competitor 3 4 2 3 3 4 19 Distributor 12 6 2 5 2 4 31 Retailer 14 14 14 14 14 14 84 Store Check 31 31 20 22 20 20 144 Consumer 100 100 50 50 50 50 400 Focus Group 2 2 N/A N/A 2 N/A 6 Population percentage of province total 12% 8% 8% 1% 5% 4% 38 * Province market size Market size 13,990,000 HLS (2002) Market share 6% of