移动化发展趋势与解决方案.pdfVIP

移动化发展趋势及Oracle移动化解决方案 张英 甲骨文人工智能移动化解决方案业务总监 Copyright © 2016, Oracle and/or its affiliates. All rights reserved. 移动设备成”首选屏幕” 290M, 1.5B 150, 2.5 到2020年，全球80%的 中国有12.8亿移动终端， 成年人都将拥有一部智 移动上网用户超过6.2亿 能手机 Source: The Economist, “The Planet of the Phones” , February 2015 Copyright ©Copyright © 2014 Oracle and/or its affiliates. All rights reserved. 2015 Oracle and/or its affiliates. All rights reserved. | 22 传统企业随着移动化应用递增开始转变和消费者交互方式 Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | （图片来源：https:// /blog/appcustomer-retention- spring-2016report/) Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | 4 人们通常与每月25个应用程序 排名前3位的应用程序占80%使用时间 30天后，只有3%的应用程序保留新用户 Copyright ©Copyright © 2017,2017, Oracle and/or its affiliates. All rights reserved.Oracle and/or its affiliates. All rights reserved. 5 根据Gartner的报告，只有不到1%的移动应用可 以带来可持续的收入 Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | 6 （图⽚来源：https:// /report/ html ） Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | 7 会话式应用新起 • （视频来源：/wa