苏州洞庭碧螺春茶文化旅游资源经济价值评估.pdfVIP

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苏州洞庭碧螺春茶文化旅游资源经济价值评估.pdf

茶叶科学 2012 ,32 (4 ):353~361 Journal of Tea Science 投稿平台: 苏州洞庭碧螺春茶文化旅游资源的经济价值评估 1 1,2* 1 1,2* 冯卫英 ,王玉花 ,John Kipkorir Tanui ,黎星辉 1. 南京农业大学茶叶科学研究所,江苏 南京 210095 ;2. 江苏省茶学博士后工作站,江苏 苏州 215128 摘要:茶文化旅游作为一种新兴旅游形式,是近年来旅游业和茶产业相结合而发展的一个新的经济增长点。本文 采用旅行费用法和条件价值法,通过对茶文化游客的调查,分别对洞庭碧螺春茶文化景区的使用价值和非使用价值 进行评估;运用 SPSS17.0 软件分析,结果得出2010 年洞庭碧螺春茶文化旅游资源的总价值67 894.91 万元,其中 使用价值65 675.11 万元,非使用价值2 219.8 万元,显示出茶文旅游资源蕴含着巨大的经济价值。 关键词:茶文化旅游资源;经济价值;旅行费用法;条件价值法;洞庭碧螺春 中图分类号:S571.1 ;F590.3 文献标识码:A 文章编号:1000-369X (2012 )04-353-09 Evaluation on the Economic Benefits of Tea Cultural Tourism Resources for Biluochun Tea in Suzhou Dongting Mountain 1 1,2* 1 1,2* FENG Wei-ying , WANG Yu-hua , John Kipkorir Tanui , LI Xing-hui 1. Tea Research Institute, Nanjing Agricultural University, Nanjing 210095, China; 2. The Post-Doctoral Research Station for Tea Science of Jiangsu Province, Suzhou 215128, China Abstract: As a new form of tourism, tea tourism has become an increasing point to the economy. Based on the theory of environmental economics, a case study on Biluochun tea culture tourism resources in Dongting Mountain of Suzhou was examined. A questionnaire was administered on tourists in the tea destination of Dongting Mountain by using applied the traveling cost method and contingent valuation method to estimate total economic values respectively. Used the SPSS 17.0 statistics software, the total economic values of the tea tourism resources in Dongting Mountain was calculated as 678.95 million Yuan, contained use values of 656.75 million Yuan and non-use values

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