竞争对罕手研究模型.docVIP

竞争对手分析论纲概要 　　Keywords 竞争情报 竞争对手分析方法 竞争对手分析论纲 竞争对手分析程序 竞争对手分析软件 　　The methodological compendium of competitors analysis 　　Bao Changhuo Xie Xinzhou Li Yan 　　Abstract The paper aims to establish a methedological compendium of competitors analysis based on the multiple competitor analytical techniques. Its focuse is the three-dimensional analytical technique, the process and software of competitors analysis. It can provide a clue and a framework for the research and application of competitor analytical techniques. 　　Keywords competitive intelligence competitor analytical technique methodologi