实训一 国际贸易之建立业务联系..pptxVIP

实训一 建立业务联系;【实训目标】 ? 熟悉与生产商建立业务联系的方式 ? 熟悉与进口商建立业务联系的方式 ? 能够正确撰写建交函;工作任务一 寻找客户;二、操作提示 （一）寻找生产商 一般来讲，寻找生产商的途径为：朋友介绍，黄页查询，网络查询，交易会结识等。必须注意以下几点： （1）对生产商进行深入细致的调查。 （2）与企业保持良好的关系。 （3）针对进口商需求，有针对地向生产商发函。 （4）生产商报出的出厂价，一定要注意是否含税。;（二）寻找进口商 目前国际贸易公司寻找进口商的途径主要有三种。一是参加商品交易会。二是利用书刊、互联网。三是通过驻外商务参赞、商会、银行和第三家公司等介绍。;工作任务二 撰写建交函电;SHAOXING TIAN’EN IMPORT EXPORT CO.,LTD NO.126 JIEFANG(S)RD, SHAOXING, CHINA TEL:0575 FAX:0575 TO: PLICO CO., LTD ATTN: MR KENNY DATE: JUN 8,2009 DEAR SIRS: We have obtained your name and address in China Import and Export Fair. Here we are writing to you in the hope of establishing mutually beneficial business relationship with you. Our company is a new and high-tech company, which has been mainly engaged in the export of various kinds of garments for more than 20 years. Now our products have a steady market in the USA, EU, Japan and so on. To give you a general idea of our products, we enclose our latest catalogue and price-list for your reference. If any of the items listed in the catalogue meets your interest, please let us have your specific enquiry and we will send you our quotations without delay. We are looking forward to your early reply. Yours Sincerely, Chen Fang;二、操作提示 （一）建交函开头部分 （1）说明如何取得对方的材料 作为进出口商，获取贸易信息的渠道主要有通过驻外商务参赞、商会、银行和第三家公司介绍；通过书刊、互联网获悉；或在交易会上结识等。 We have obtained your name and address from the Internet. Our market survey showed that you are the largest importer of cases and bags in Canada.;（2）说明去函目的 通常建交函是以建立业务联系为目的的。 We are writing to you to establish long-term trade relation with you. We are willing to have business relations with your firm on the basis of equality and mutual benefit. ;（二）建交函介绍部分 （1）提供本公司简介（公司性质、业务范围、相对优势、拟与对方合作的方式）。 We are a leading company with 30 years experience in marking chemical laboratory equipment. A credible sales network has been set up and our company has regular clients from over 100