2015年江苏大学博士研究生入学考试英语阅读部分真题.docVIP

2015年江苏大学博士研究生入学考试英语阅读部分真题（回忆版） 词汇 完形填空 阅读 PASSAGE1 In ?2011,?many?shoppers?chose?to?avoid?the?frantic?crowds?and?do?their?holiday?shopping?from?the?comfort?of?their?computer.?Sales?at?online?retailers?gained?by?more?than?15%,?making?it?the?biggest?season?ever.?But?people?are?also?returning?those?purchases?at?record?rates,?up?8%?from?last?year.? ??What?went?wrong??Is?the?lingering?shadow?of?the?global?financial?crisis?making?it?harder?to?accept?extravagant?indulgences??Or?that?people?shop?more?impulsivelyand?therefore?make?bad?decisionswhen?online??Both?arguments?are?plausible.?However,?there?is?a?third?factor:?a?question?of?touch.?We?can?love?the?look?but,?in?an?online?environment,?we?cannot?feel?the?quality?of?a?texture,?the?shape?of?the?fit,?the?fall?of?a?fold?or,?for?that?matter,?the?weight?of?an?earring.?And?physically?interacting?with?an?object?makes?you?more?committed?to?your?purchase.? ??When?my?most?recent?book?Brandwashed?was?released,?I?teamed?up?with?a?local?bookstore?to?conduct?an?experiment?about?the?difference?between?the?online?and?offline?shopping?experience.?I?carefully?instructed?a?group?of?volunteers?to?promote?my?book?in?two?different?ways.?The?first?was?a?fairly?hands-off?approach.?Whenever?a?customer?would?inquire?about?my?book,?the?volunteer?would?take?them?over?to?the?shelf?and?point?to?it.?Out?of?20?such?requests,?six?customers?proceeded?with?the?purchase.? ??The?second?option?also?involved?going?over?to?the?shelf?but,?this?time,?removing?the?book?and?them?subtly?holding?onto?it?for?just?an?extra?moment?before?placing?it?in?the?customer’s?hands.?Of?the?20?people?who?were?handed?the?book,?13?ended?up?buying?it.?Just?physically?passing?the?book?showed?a?big?difference?in?sales.?Why??We?feel?something?similar?to?a?sense?of?ownership?when?we?hold?things?in?our?hand.?That’s?why?we?establish?or?reestablish?connection?by?greeting?strangers?and?friends?with?a?handshake.?In?this?case,?having?to?then?let?go?of?the?book?after?holding?it?might?generat