软件工程专业毕业客户服务支持管理信息系统设计与实现.docxVIP

软件工程专业毕业论文一客户服务支持管理信息系统 设计与实现 摘要 在全球一体化企业互动和以Internet为核心的时代企业面临着如何发展潜 在客户如何将社会关系资源转变为企业的销售和发展资源等一系列棘手问题企 业从过去的以产品Product-Centric为中心的管理策略转向以客户为中心的 Customcr-CcntricCRM的重要组成部分也是CRM的主要功能之一在Web环境下网 上的客户服务支持管理信息系统将是企业面向客户的门户一个完善的客户服务 支持管理信息系统能够增强企业竞争能力增加销售提升企业形象同时客户服务 支持管理是确保客户满意和客户利益的重要先决条件如何充分发挥Web环境下 的客户服务支持管理信息系统的优势如何增强Web环境下的客户服务支持管理 界面的客户满意度提高企业的客户保持率将成为人们关注的问题 在上述背景下客户服务支持管理信息系统应运而牛客户服务支持管理信息 系统实现客户反馈记录的集屮管理提供反馈记录查询和任务分配等功能为客户 提供更人性化的服务帮助企业实现客户智能决策分析 客户服务支持管理信息系统采用NET和SQL Server进行设计实现了客户信 息管理客户记录管理记录分配管理工作记录管理服务调查管理等几个模块 关键词NETSQL Server客户服务支持管理 Custom Service Support Management Information System Abstract In this particular time where globalizcitionintereiction and internet are the focuses enterprises face a series of harsh problemssuch as how to find potential clientshow to change social relationships into resources for means of sales and developmentEnterprises are shifting from a product-centric management strategy to customer-centricTo survive and develop en terprises n eed to build up a good relat i on ship with their clientsThey need to use high quality products and services and superior credit to attract both new and old clients and utilize regulated management wcirm consideration and highly efficient control to keep the loyalty of these clients The Customer Service Support Management Informeition System is an impor tant part in CRM it is also one of main functions of CRMUnder the Web environmentthe customer support on net will be the window through which the enterpriscs face customcrsA wonderful customer service support management information system can strengthen the enterprise competitive power increase salepromotion ent erprise imcigeAnd i t i s also the necessary condition which guarantees customers satisfaction and the customers benefitHow to take advantage of the customer service support management on Wcbllow to make people more sati sf iedhow to mainten ance more customerwill become a matter people concerned In the background Customer Service Suppor