汽车营销中国汽车流通体制的发展趋势毕业论文中英文资料对照外文翻译文献综述.docVIP

中英文资料对照外文翻译文献综述 附录 Chinas automobile development trend of the circulation system First, brands and brand marketing Brand is the business of sustainable development one of the most important resource. In the Chinese automotive market development and the process of development, the concept of brand is being more and more attention, but, for many vehicle operators, the brand concept is very vague, they often attach great importance to corporate image of the shape, attention Product promotion, to the neglect of the brand value and role. On a business, the corporate image in the first level, at the