案例-LinkedinB轮融资商业计划书.pptx

; Find and Contact the People You Need Through the People You Already Trust;LinkedIn is Professional People search 2.0; The problem: There is no effective, trusted way for professionals to find and transact with each other online ? Selecting service providers from yellow pages fails ? Selecting employees from resume databases fails ? Reaching professionals through directories fails;August 2014 CONFIDENTIAL;August 2014 CONFIDENTIAL;August 2014 CONFIDENTIAL;August 2014 CONFIDENTIAL;August 2014 CONFIDENTIAL;August 2014 CONFIDENTIAL;August 2014 CONFIDENTIAL;Network growth :Success;August 2014 CONFIDENTIAL;August 2014 CONFIDENTIAL;LinkedIn is the Marked Leader;Growth Includes Major Groups Providing Strong Brand Endorsement;Strong Results With Less Than $4 Million Spent;Great Inbound Business Development;LinkedIn’s Market-Leading Position Creates Strong Barriers to Entry;The Network Enables Revenue;The Network Enables Revenue;The Network Enables Revenue;LinkedIn’s Market Opportunity Is Large;1.LinkedIn InLeads Does for Professionals What Google AdWords Does for Products;1.Market for InLeads: Search Advertising Is Large and Growing Fast;2.LinkedIn Opportunities Lets Users Leverage Their Network to Hire;2.Reputation-Based Prioritization of Candidates Saves Time and Money;2.Market for Opportunities: Existing Online Job Markets Are Large But Inefficient ;3.LinkdIn Network Plus Gives Power Users Extend Reach;3.Market for Network Plus: Large Online Personals Market Provides Comp;Revenue Is Near-Term;Internet 2.0 Business Model: High Revenue and High Margins;Series B Brings LinkedIn to Operating Profitability in 2005;Series B Brings LinkedIn to Operating Profitability in 2005;Business and Tech Team Has Strong Track-Record;Board and Other Investors Are Sequoia and TOP-Tier Angels