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- 2019-05-16 发布于福建
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Presented by Debra Askanase, Engagement Strategist
Bootstrapping Your Social Media Engagement
It’s all about engagement
1
Think about the conversation
The social media funnel
It’s about RELATIONSHIPS, not broadcasting
Facebook is about the conversation and value-added content,
not broadcasting
Value-added content
Regular programming
Participation entry paths
Real interactions: personal engagement
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Conversation starters
Open-ended questions
Engaging Practices
Why people share online: motivations
http://socialmediatoday/jillian-ney/325175/why-people-share-content-online
To bring
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