商务英语综合教程上册课件刘玉玲主编 ISBN9787810789844Unit 15 What Kind of Negotiations Are You Preparing for.pptVIP

Unit Fifteen Introduction No matter what business you do, you are involved in negotiations every day. Negotiations vary widely in their importance and significance. A negotiated agreement is the outcome of concession trading and compromise. People enter a negotiation because they believe that there is something in it for them. Text 1 For starters you want to determine what sort of negotiations you are preparing for. The main questions to ask yourself are: Win/lose or win/win? 10 Finally, be consistent. It too often happens that negotiators rationally