电子商务新模式网络团购弊端及对策.docVIP

2008级市场营销 0814044 杨 妮 电子商务新模式--网络团购弊端及对策 中 文 摘 要 近两年，网络团购作为一种新兴的网络购物方式出现“井喷式”的发展，消费者趋之若驽，但是伴随其快速发展的同时，缺乏行业规范、维权难等各种问题也随之而来，本文首先分析了网络团购的现状，阐述了网络团购模式中存在的弊端并进行分析，最后针对问题提出了相应的解决对策。 关键词：网络团购，弊端，对策 The new model of electronic commerce--Network group buying bulk abuse and countermeasures ABSTRACT nearly two years, the network group buying as a new kind of Internet shopping form blowout type of development, the consumer is if the nature, but with its rapid development and at the same time, the lack of industry standards, rights protection wait for all sorts of problems to come, this article fir