译林牛津版必修四 unit1 wordpower课件(共33张ppt)-免费英语教学资料下载.pptVIP

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译林牛津版必修四 unit1 wordpower课件(共33张ppt)-免费英语教学资料下载.ppt

e.g. The person in charge of the construction site should ensure workers against accidents. Homework 1 Finish the Ex on Page 91. 2 Make good preparation for Grammar and Usage. 高一(下) Unit 1 Advertising Word power Using suffixes Blank-filling _____________ (advertise) are an important part of life.They use lots of ____________ (persuade) and _______ (excite) images to sell products or services. ________(general) speaking, there are two main types: __________ (commerce) ads and PSAs. They do not always tell you the _______ (true). We should be_______(care). Advertisements persuasive exciting Generally commercial truth careful Question: How are these new words formed? More examples: Root derivatives/new words health interest depend use difficult week healthy interesting dependent useful difficulty weekly Competition: Think more words that are created this way. Which group can win? The group that has the most words wins. How to form adjectives from nouns and verbs? A: Do all ads play tricks on people? B: No. PSAs use some of the same methods as commercial ads, like attractive pictures and exciting language, but they are not meant to trick us. commerce n. commercial attract v. attractive excite v. exciting Using suffixes Noun +y +ly +ic +al +ous +ful health healthy week weekly hero heroic natition national danger dangerous help helpful Verb +ed +ing +able +ive mix mixed interest interesting enjoy enjoyable attract attractive Can you think of more examples? Best Clothing Shop Do you want _______ (love) and _________ (attract) clothing at low prices? Are you tired of wearing the same plain(素色的), _______ (bore) outfits(服装) every day? Do you sometimes feel like your friends are trendier(更时髦的) than you are, and

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