郑州房地产中介存在的问题及对策研究最终定稿.docxVIP

PAGE 河南理工大学万方科技学院本科生毕业论文 郑州房地产中介存在的问题及对策研究 院系名称 经济与管理科学系 姓　 名 学 号 专　　业 市场营销 指导教师 2015年5月4日 郑州房地产中介存在的问题及对策研究 摘 要：纵观全局，随着我国房地产市场日趋成熟，社会分工的进一步细化，以房地产咨询、房地产评估、房地产经纪为主营业务的房地产中介服务机构数量激增，房地产中介市场日益火爆。房地产业作为国民经济中支柱产业,对经济的发展有着举足轻重的作用。近年来,我国房地产价格上涨较快,部分地区房价持续飙升,上涨幅度大大超出经济总体增长水平及其它行业产品与服务的上升幅度。房价增长过快的趋势,不仅极大地影响到城市居民的生活质量,也是整个国民经济继续平稳发展的一个不稳定因素,房价问题己经成为一个引起广泛关注的重要经济问题和社会问题。房地产中介服务作为润滑剂推动着房地产市场向高效、信息充分的市场迈进，并对房地产的技术革新、服务创新及消费者对房地产的深入认知起到很大的促进作用。本论文主要研究郑州房地产中介存在的问题及对策研究，先从我国中介市场背景出发,通过对我国房地产大环境的介绍，引出房产中介是我国二手房发展的趋势，是一个成熟的行业，接下来,从影响房地产中介市场的因素入手,分析郑州的房地产中介存在的问题，并通过查阅相关文献，了解我国国家政策的改变历年来对我国房地产中介的影响，结合郑州房产中介所面临的市场挑战，提出解决问题的对策措施，希望对郑州房产中介的发展有一定的积极意义。 关键词：中介市场；房地产政策；：城镇化管理；财政及金融状况 Abstract ：Overall, along with our country real estate market has become increasingly mature, further refinement of social division of labor, to real estate consulting, real estate appraisal, real estate brokerage for the main business of real estate intermediary service institutions have proliferated, real estate intermediary market is becoming more and more popular. The real estate industry as a pillar industry in national economy, has a pivotal role on the development of economy. In recent years, Chinas real estate prices rose faster, parts of surging house prices, rising well above the overall economic growth level and other industry products and services rise. The trend of prices rose too fast, not only greatly affect the quality of life of urban residents, and steady development of the whole national economy to continue to an unstable factors, housing problem has become a widely attention important economic and social problems. Real estate intermediary services as a lubricant to efficiently promotes the real estate market, sufficient market information, and technology innovation, service innovation of real estate and consumers on the deep cognition of real estate plays a big role in promoting. This thesis mainly studies the problems existing in the zhengzhou real estate intermediary and coun