词汇、函电内容要点及重点句型.docVIP

Unit 1 Layout of Business Letter 1.商业套话 business jargon 2.信头 letterhead 3.日期 date 4.信内公司名和地址 Inside name and address 5.称呼 Salutation 6.正文 Message 7.缩进式 Indented style 8.齐左式 Blocked style 9.表敬意的结尾 The complimentary close 10.标题行 Subject line 11.抄送 Carbon copy Unit 2 Establishing Business Relations 1.商会 Chamber of commerce 2.中国商会 China Chamber of Commerce 3.国际商会 International Chamber of Commerce 4.商务参赞处 Commercial Counsellor’s Office 5.中国驻美大使馆商务参赞处 Commercial Counsellor’s Office of Chinese Embassy in the United States 6.美国驻华大使馆商务参赞处 Commercial Counsellor’s Office of American Embassy in China 7.贸促会 CCPIT=China Council for the Promotion of International Trade 8.专营 Specialize in 9.建立业务关系 Establish business relations 10.享有良好声誉 Enjoy a good reputation 11.工艺品、礼品和纪念品 Arts and crafts, gifts and souvenirs 12.详细的规格 Detailed specifications 13.包装方式 Means of packing 14.具体询盘 Specific inquiries/concrete enquiries 15.业务状况 Business status 16.业务范围 Business scope 17.在我方的业务范围 Fall within our business scope 18.可供出口 Available for export 19.供你方参考 For your reference 20.剪样册 Sample-cutting booklet 21.小册子 Booklet/leaflet 22.样品 Sample 23.价目表 Pricelist 24.报价单 Quotation sheet 25.最新的附图目录 Latest illustrated catalogue 26.为了使你们对我们的产品有一个总的概念，随信附上最新目录。 To give you a general idea of our products, we enclose our latest catalogue. 27.商务参赞 Commercial Attaché 28.商行 Business house 29.贸易名录 Trade directory 30.求购，预购 In the market for 31.新产品 New line 32.有现货供应 Available from stock 建交函的写作要点： information source信息来源；your intention写作目的 self-introduction of your firm and introduction of your products企业概况，产品介绍 注：切记长篇大论，突出优势亮点 Exporter: enclose a catalogue, a pricelist. 发目录必不可少 Imported：Request for catalogues, samples expect an early reply 建交函的重点句型： We have your name and address from XXX and learn that… 我们从XXX得到您的姓名及地址并得知… We learn from XXX that …我们从XXX得知… Through the courtesy(=introduction) of XXX, we learn that…经由XXX介绍，我们得知（×） Your company has been introduced/ recommended to us by Citi Bank, New York Branch as buyer