BMW销售流程说明.pptVIP

BMW销售流程;;BMW Heritage. ;BMW品牌行为诉求源自核心品牌定位;The BMW Group Competency ProfileBMW Model of Sales Excellence;; Present the product. 演示/介绍产品. Invalidate the objections. 清除客户异议. Establish needs and buying motives. 建立购买需求和动机. Welcome/ establish contact. relationship 欢迎/建立联系/关系. Conduct demo drive. 进行试驾. Negotiate the sales.销售谈判. ;BMW Sales Process Training BMW 销售流程培训 ;寻找潜在客户。Prospecting. ;如何寻找潜在客户 （分析）How can you find prospects? (Analyzing) 举例 Examples: ;如何寻找潜在客户 （分析）How can you find prospects? (Analyzing) 举例 Examples: ;BMW Sales Process Training BMW 销售流程培训 ;Overview of the