创意广告学习资料.pptVIP

Initiative Advertisement 创意广告 Diana 121313040011 Origin “Advertise” comes from Latin, which means “shout here and there”. It is said that the Roman businessmen hired someone to shout in the street, which could attract people to their shops. The first advertising board appeared in Broadway, New York. What is Initiative ads？ Initiative ads is a form of ads，which is full of creativity. Creative ads are initiated to create some ideas that are usually beneficial to the society, can help the business grow, or are good for the product sell. Newspaper, Pamphlet Commodity Street, Bus Internet, TV Wh