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跨文化商务交际失败案例分析 Culture diversity in words Cultural difference on manners culture difference on time Cultural difference on manners Hejun is a successful engineer , Mike is his best friend from Canada. When Mike come to China , Hejun made an carefully arrangement for him . However, when Hejun went to Canada for an business trip , Mike just made an simple arrangement for him and ignored him after he sent Hejun to hotel. Hejun was very disappointed , and he thought Mike was very impolite for this. The General Motors Corporation named NAVO in Mexico. In Spanish the NAVO means it doesn’t go, so the Mexicans will not buy their cars, at last The GM suffer a crushing defeat in Mexico. Culture diversity in words Cultural difference on time A Brazil company went to American to purchase equipment , their negotiate group was late for 45 minutes, because of their shopping . The American company was very dissatisfied for their late. During the negotiation the American company take the Brazil party’s late into their heart, which made the Brazil negotiators lost their head ,and didn’t want to bargain with the American party. They signed the contract without considered clearly . At last , the Brazil suffered a great loss. 组员分工: 罗婷、何剑锋-----搜集资料 谭茂玲---- 整理、校对资料 柳红阳----PPT制作 蒲秋雯、王惠----PPT讲解 资料内容仅供参考,不当之处,请联系作者改正或删除。 * 资料内容仅供参考,不当之处,请联系作者改正或删除。 * 资料内容仅供参考,不当之处,请联系作者改正或删除。 * 资料内容仅供参考,不当之处,请联系作者改正或删除。 * 资料内容仅供参考,不当之处,请联系作者改正或删除。 * 资料内容仅供参考,不当之处,请联系作者改正或删除。 * 资料内容仅供参考,不当之处,请联系作者改正或删除。 * 资料内容仅供参考,不当之处,请联系作者改正或删除。 * 资料内容仅供参考,不当之处,请联系作者改正或删除。 * 资料内容仅供参考,不当之处,请联系作者改正或删除。 * 资料内容仅供参考,不当之处,请联系作者改正或删除。 * 资料内容仅供参考,不当之处,请联系作者改正或删除。 *
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