商业的模式解析.pptVIP

Evaluation only. Created with Aspose.Slides for .NET 4.0 Client Profile 17.1. Copyright 2004-2017Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 4.0 Client Profile 17.1. Copyright 2004-2017Aspose Pty Ltd. 中粮集团【大悦城】商业模式解析 (商业地产标杆企业研究系列) Evaluation only. ith Aspose slides for NET 4o client P Evaluation only. Created with Aspose Slides for NET 4.0 Client Profile 171 Copyright 2004 -2017 Aspose Pty Ltd  Evaluation only. Created with Aspose.Slides for .NET 4.0 Client Profile 17.1. Copyright 2004-2017Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 4.0 Client Profile 17.1. Copyright 2004-2017Aspose Pty Ltd. PART ONE大悦城商业模式解读 核心价值特征 资本策略 〉扩张与选址策略 市场定位与经营策略 主流产品线 国内商业模式简要比较 Evaluation only. ith Aspose slides for NET 4o client P Evaluation only. Created with Aspose Slides for NET 4.0 Client Profile 171 Copyright 2004 -2017 Aspose Pty Ltd  Evaluation only. Created with Aspose.Slides for .NET 4.0 Client Profile 17.1. Copyright 2004-2017Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 4.0 Client Profile 17.1. Copyright 2004-2017Aspose Pty Ltd. 核心价值特征 资本策略扩张与选址 定位与经营)主流产品线》°模式比较 (一)商业模式的基本特征 城市 线城市和天津、沈阳、成都等二线城市; 市级核心商圈之重要商业节点或主要新兴高档住区的成长型区域性商圈: 30岁的青年白领群体及年轻家庭消费人群; 高品质、高价值商业物业,覆盖商业、酒店、写字楼等大型城市综合体 业查入商业地产开发+商业物业经营+专业化物业管理 长期持有、独立运营,获取物业租金回报,并通过良性经营实现物业的升值 蠃利模 以“中粮置业”为主体收购西单大悦城等大型商业综合体项目,并将集团内 增长部优面勤项目归需下,未来情商业产包达到一定搬模后课求上市并 Evaluation only. ith Aspose slides for NET 4o client P Evaluation only. Created with Aspose Slides for NET 4.0 Client Profile 171 Copyright 2004 -2017 Aspose Pty Ltd  Evaluation only. Created with Aspose.Slides for .NET 4.0 Client Profile 17.1. Copyright 2004-2017Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 4.0 Client Profile 17.1. Copyright 2004-2017Aspose Pty Ltd. 核心价值特征 资本策略扩张与选址 定位与经营)主流产品线》°模式比较 (二)商业模式的核心价值 1、通过收购、集团注资 口集团注资 等“资本化”运作手段, 口银行贷款 获取城市核心地段优质商 业项目,大大缩短投资开 畅通的融 第一步是扩张,以购买三个 发周期,以利于快速扩张 资渠道 大型商业综合体