110KNOWx英语四六级雅思托福考研GRE高考GMAT大小作文宝典策略技巧范文模板.docVIP

p.66 110. The following appeared in a memorandum from the manager of KNOW radio station. Several factors indicate that KNOW radio can no longer succeed as a rock-and-roll music station. Consider, for example, that the number of people in our listening area over fifty years of age has increased dramatically, while our total number of listeners has declined. Also, music stores in our area report decreased sales of rock-and-roll music. Finally, continuous news stations in neighboring cities have been very successful. We predict that switching KNOW radio from rock-and-roll music to 24-hour news will allow the station to attract older listeners and make KNOW radio more profitable than ever. Write a response in which you discuss what questions would need to be answered in order to decide whether the prediction and the argument on which it is based are reasonable. Be sure to explain how the answers to these questions would help to evaluate the prediction. In this memo, questions abound. The number of KNOW listeners is decreasing while the number of older people in KNOWs listening area is increasing, a slim/weak/scant/limited fact that cannot warrant/defend KNOW radio station’s shift/switch/change/adjustment from rock-and-roll (RR) music programming to all-news programming. This shift seems further strengthened by the decline in area sales of music plus the success of a news stations in nearby cities, but the connection between these facts and the final recommendation lacks necessary strength in logic and in feasibility. The manager unfairly assumes that the decline in the number of KNOW listeners is attributable to the stations current format. Perhaps the decline is due instead to KNOWs specific mix of RR music, or to transmission problems at the station. Next, the managers assumption that older people favoring all-news programming is unsupported. Perhaps, KNOW listeners are dedicated RR fans/patron/loyal … who will continue to prefer this type of programming as they grow