商务英语 麦当劳和肯德基对比.pptVIP

百妖 cken VS  Int roduct ion KFC. also known as Kentucky Fried Chicken is a chain of fast food restaurants based in KFC Louisville Kentucky. The company was founded as Kentucky Fried Chicken by Colonel Harland Sanders in 1952  Background Information KFC Company name: Kentucky Fried chicken IRC Founder: Colonel harland Sanders Headquarters site: the United States Business scope: western fast food Company slogan: We Do Chicken Right  Background information KFC Founded in 1952 Entered china in 1987 肯德基 35001 右肯仡基、生好滋丰! 2500 2000 Total shops  Background Information KFC KFC mainly sells chicken in form of pieces, wraps, salads and sandwiches. Outside North america KFC offers beef based products such as hamburgers or kebabs, pork based products such as ribs and other regional fare  Background information McDonalds m Company name: McDonalds Founder: Richard and maurice McDonald Headquarters site: California Business scope: fast food chain, dessert Company slogan: I m lovinit  Background information MDonalds founded in 1954 landed china in 1990 1200 1000 600 200 Total shops  Background Information McDonalds McDonalds mainly sells hamburgers, various types of chicken sandwiches and products, French fries soft drinks breakfast items. and desserts Delicious starts right here  Advantages Disadvantages Advantage-KFC 1. Earlier KFC entered China in 1987 while McDonalds landed china in 1990  Advantages Disadvantages Advantage-KFC 2. quality KFC