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Uni lorxl
power
Discussion
Suppose the company where you work starts making a new product, what could you do to attract most customers?
?
Market research
?
?
sales figures
sales figures 销售额
Market research
sales 或 mar^etiri£
department
消费者销售目标consumers market share sales targets market leader
消费者
销售目标
Complete the dialogue between Mn Carter and Ms Jones on page 7 in your textbook. ■
Mr. Carter: Our new product has been on the market for one month. What is its market share now?
:We have about a 15 per cent share of the market at the moment. The sales figures rose by 5 per cent across the whole country, and are continuing to rise.
Mr Carter: That is quite encouraging. I think it is because consumers really like our unique design? I would like you to do some further market research about young peoples views on the product The
shouldsales/marketing department
should
also Hnish the report on the next months
sales target by Monday.
:We5re doing it right now. Ill present it to you in one or two days?
Mr. Carter: That9s great. If we want to be the market leader, we need to make a good plan.
AttentiMl
When the new product is produced after the market research, we still need design some helpful, exciting and attractive advertisements so that the advertisements can us the readers and more
customers to buy the product.
What part ol words in red
help
V.-
excite
V.
attract
V.-
F speech are the I blue?
? help
? excit
? attract
How to form adjective from nouns and verbs?
help excite
attract
V.
V
V.
a help
* excit
? attract
Using suffixes
word
prefix
stem
suffix
A group of letters added to the beginning of a wordThe main part of a word
A group of letters added to the beginning of a word
The main part of a word
a group of letters placed at the end of a word
international
prefix suffix
Common prefixes
?im…unhappy, unfold, unfair
?im/in…impossible, incorrect
?dis-…dislike,disagree, disappear
?re…rewrite,retell, rebuild
?mis misunderstand, misuse
Suffix
Meaning
Examples
(adj.)
-ic
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