麦肯锡数字中国推动经济走向全球竞争力.pdf

PREFACE China is already a global leader in the dig al economy. is a major investor in and one of the world’s leading adopters of dig al technologies in the consumer sector. Chinese consumers are proving to be enthusiastic about all things dig al, powering e-commerce and mobile payments. But there is much more to come. A new wave of dig ization is now unfolding in which many more businesses put dig al at the heart of their operations and strategy. As they do so, there will be significant restructuring in value chains, creative destruction leading to higher efficiency, and larg