Yext-消费者品牌报告：寻找真相（英文）-2020.12-20页-WN1.pdfVIP

Why brands must take control of their answers online Searching For Trust 1 Contents Methodology 02 Executive Summary 03 Foreword 04 1: Answers, trust and misinformation 05 2: The growing misinformation bubble 10 3: Brands need to step up 14 The search for answers 18 Methodology