世博会标记的保护浅析.docx

世博会标记的保护浅析 摘 要 2008 年奥运会之后，上海世博会再次吸引了全球的目光，从申博开始，申办机构就在大力宣传世博理念以及相关标识的同时积极注重有关世博标识的知识产权保护工作， 立法机构也在深入研究相关国家保护经验的基础上加快了立法节奏， 2004 年 10 月 20 日《世界博览会标志保护条例》的出台更是为世博会 的成功举办打下了坚实的理论背景基础，作为世博会 150 多年历史上针对世博 会标志保护的第一个专门立法， 这也同样表明中国政府全力保护世博会知识产权 的决心和力度 ,充分显示了我国政府对做好世博会标志保护工作的高度重视。 本文拟从以下四部分进行探讨： 本文第一部分先从法律概念入手， 介绍了世博标志权以及现如今我国相关的 立法现状，而后第二部分再着重介绍了世博标志权的特征， 并将其与普通的商标 商号权以及奥运标志权做一比较， 突出世博标志权的特别之处， 并由于世博标志 权的特殊，对于其的侵犯形式也是花样百出， 相对的，我国的执法手段和技术也 在相应的增长和加强。 第三部分就主要介绍了对于世博标志权的侵权形式以及执 法现状。然后，同样的，由于世博标志权本身的复杂性以及长时间性，如何做好 相应的后世博知识产权保护工作至关重要。 因而最后一部分阐述了本人关于保护 世博标志权的完善建议，总结全文提升文章观点。 1 [ 关键词 ] 世博标记 侵权特点 法律保护 On the Protection of the World Expo Logos ’Legal Right Abstract After the 2008 Beijing Olympic, 2010 Shanghai Expo has attracted world ’s attention again. On the basis of the success of the Beijing Olympic and the protection work about the Olympic Logos, the related authorities pay attention to the protection of Expo Logos as well as popularize them since the bid of 2010 Expo. At the same time, the legislature is speeding up the pace of making related laws based on the experience of national protections. Afterwards, as the first specific legislation to protect Expo Logos in the World Expo history of 150 years, Regulations on Protection of World ExpoLogo has not only laid a solid foundation of background for the success of World Expo, it also shows the highly importance and determination and strength of Chinese government to protect the intellectual property rights of 2010 Expo. This paper consists of four parts. Part One generally discusses the legal concept of the World Expo Logos and the back ground of the legislation status quo in China. Part Two of the paper highlights the characteristics of the Expo logo, by making a comparison between the right of Expo logo to the right of trademark and Olympic logo. As special as the right of the Expo logo, its violation form is full of tricks. Relatively, our law enforcements ’means and technologies are correspondingly growing and strengthe