中国平安股份有限公司的财务分析--基于近三年的财务报告.docVIP

PAGE PAGE 34 毕业论文中文摘要 中国平安股份有限公司的财务分析 -基于近三年的财务报告 摘要： 随着社会经济的发展，我国的宏观和微观经济环境都发生了很大改变，企业的发展也经历了许多次的变革。在现代企业中，财务分析占据着很重要的位置，因此作为财务报告的使用者需要立足于基础数据，全面的整理并合理分析财务报告。 就国内而言，自改革开放以来，人们思想意识的提高以及国家政策的扶持等因素的影响已经带动我国多家保险企业的稳定发展。作为财务报告的外部使用者，本文选取了中国平安股份有限公司的2015-2017近三年的财务报告数据进行分析。文章首先对公司的竞争力和风险进行了介绍，其次针对三大报表进行了水平和垂直分析，再次通过数据的计算对企业的四大能力进行了分析，最后利用杜邦综合分析反映企业经营成果。通过财务分析，能使企业的经营者、决策者认识到财务报告的重要性并及时纠正失误，促进企业的进一步发展。 关键词：平安公司 财务分析 财务报告 毕业论文外文摘要 Title Financial Analysis of Ping An Insurance Company of China,Ltd--Based on Financial Reporting in the Last Three Years Abstract With the development of social economy, China’s macro and micro economic environment of our country has changed a lot, and the development of enterprises has also undergone many changes. In modern enterprises, financial analysis occupies an important position. Therefore, as the users of financial report, it is necessary to base on the basic data, to sort out and analyze the financial report reasonably. As far as our country is concerned, since the reform and opening up, the improvement of peoples ideology and the support of national policies have led to the steady development of many insurance enterprises in China. As an external user of financial reports, this paper analyzes the financial reporting data of China PingAn Co.Ltd. In the past three years, 2015-2017. Firstly, the paper introduces the competitiveness and risk of the company, then analyzes the three statements horizontally and vertically, and then analyzes the four abilities of the enterprise through the calculation of the data. Finally，Dupont comprehensive analysis is used to reflect the business results. Through financial analysis, the managers and decision makers of enterprises can realize the importance of financial report and correct the mistakes in time, and promote the further development of enterprises. Keywords：Ping An Company； Financial Analysis； Financial Reporting 目 录 TOC \o 1-2 \h \z \u 1 绪论 1 1.1 研究背景及意义 1 1.2 相关研究文献