商务和财务决策讲义.pptxVIP

商务和财务决策;讲授目录;案例分析;案例目录;案例目录;Topic 1 国际商务介绍(Introduction to international business);1.1 what’s International Business;1.1.1 The definition of IB;1.1.2 Why study IB;1.1.3 Activities of IB;1.1.4 国际化(internationalization)范畴;1.1.5 Evolution of IB;1.1.6 The reasons of developing IB;1.2 世界经济结构和特性;Topic 2 international environment (国际环境);2.1 Theory of international trade and investment;2.1.1 classical country-based trade theories;Leontief paradox(里昂惕夫悖论);2.1.2 Modern firm-based trade theories;1 Country similarity theory(国家相似理论);2 Product life cycle theory产品生命周期理论;3 Global strategic rivalry model新贸易理论;4 Porter’s national competitive advantage(波特国家竞争优势理论);波特的菱形;波特理论的解释国度;2.2 国际投资(international investment);2.2.1 The types of international investment;2.2.2 The theory of international investment;1 Ownership advantage所有权优势理论;2 Internalization theory内部化理论;3 Location advantage区位优势理论;4 Dunning’s eclectic theory邓宁折衷理论;2.2.3 The factors of impacting international investment;1 factors of supply;2 factors of demand;3 factors of politics;2.3 国际货币体系(international monetary system);2.3.1 国际货币体系历史;1 The gold standard;2 The end of The gold standard;3 The bretton woods era;布莱顿森林体系建立的两大组织;4 The end of The bretton woods era;5 flexible exchange rate system;6 European Monetary System;2.3.2 国际债务危机International debt crisis;一 俄罗斯卢布危机;二 亚洲金融危机;三 华尔街金融风暴;2.4 The balance of payments(国际收支);2.4.1 The balance of payments国际收支概念;2.4.2 国际收支平衡表的编制原则;2.4.3 国际收支主要项目;1 Current account(经常帐户);2 Capital and financial account资本和金融帐户;资本帐户（capital account）;金融帐户（financial account）;3 errors and omissions account错误与遗漏帐户;项目;2.5 外汇交易(foreign exchange);2.5.1 外汇交易经济分析;2.5.2 rate system（汇率制度）;1 The types of rate system; 2 comparison of rate system;3 The structure（类型） of foreign exchange market;Spot exchange market （即期外汇交易）;Forward exchange market（远期外汇交易）;Swap exchange market（掉期外汇交易）;Arbitrage exchange market（套期外汇交易）;Interest arbitrage(套利交易）;2.6 International financial markets（国际金融市场）;2.6.1