基于利益相关者理论的四明山景区旅游利益分配研究 旅游管理专业.docVIP

PAGE 23 基于利益相关者理论的四明山景区旅游利益分配研究 【摘要】旅游业的区域形象以旅游景区为主要代表，也是整个行业的的关键要素以及基础，也是每个地区大力推动旅游业发展的主要原因，进而推动读取经济发展。但是，在推动景区发展的过程中，也存有许多矛盾，比如制度缺失以及旅游利益分配失衡等，阻碍了景区的发展。本文在整理、分析相关理论文献的基础上，以余姚四明山景区为研究对象，综合运用管理学的利益相关理论和生物学的共生理论，以各利益相关者之间的冲突和利益诉求为主线，建立协调机制，以此协调利益相关者之间的矛盾。先针对四明山景区，进行系统界定，界定出核心利益相关者，然后进行利益相关者之间出现矛盾的原因分析，最后结合相关分析得出的结论，提出关于四明山景区旅游利益协调的具体措施，包括明确旅游利益分配共同目标、制定旅游利益均衡分配机制、设立旅游利益分配意见反馈机制和健全社区有效参与的保障机制。为景区旅游的高效发展提供了解决方案，完善了景区在旅游利益研究方面的不足。 【关键词】四明山景区，旅游利益相关者，利益相关者理论，利益分配 城市学院计算分院毕业论文 Abstract Research on the Distribution of Tourism Benefits in Siming Mountain Scenic Spot Based on Stakeholder Theory 【Abstract】The regional image of the tourism industry is mainly represented by scenic spots, and it is also the key element and foundation of the entire industry. It is also the main reason for each region to vigorously promote the development of tourism, thereby promoting economic development. However, in the process of promoting the development of scenic spots, there are also many contradictions, such as lack of system and unbalanced distribution of tourism benefits, which hinder the development of scenic spots. On the basis of collating and analyzing related theoretical literature, this article takes the Siming Mountain Scenic Area in Yuyao as the research object, comprehensively uses the interest-related theory of management and the symbiosis theory of biology, and focuses on the conflicts and interest demands between various stakeholders. Establish a coordination mechanism to coordinate conflicts between stakeholders. First, systematically define the Siming Mountain Scenic Area to define the core stakeholders, then analyze the reasons for conflicts between stakeholders, and finally combine the conclusions drawn from the relevant analysis to propose specific measures for the coordination of tourism interests in Siming Mountain Scenic Area , Including clarifying the common goals of the distribution of tourism benefits, for