战略管理流程讲义(英文版11)教学课件.pptVIP

Strategy Structure Growth Patterns;Simple Structure;* Production;Production;Marketing;Marketing;Multi-Divisional Structure;Multi-Divisional Structure;Division;Cooperative Form;Product Division;President;Competitive Form;Cost Leadership;Attributes of Various Structural Forms;A Structural evolution based on Geographic lines usually implies a Multi-Domestic International Strategy;Implementation of a Multidomestic Strategy;Product A;Implementation of a Global Strategy;A Transnational International Strategy is likely to utilize a structure and that results in emphasis on both geographic and produc