东风雪铁龙凯旋试乘试驾执行方案.pptx

体验灵动 感受卓越Vivid Experience; Excellent Experience东风雪铁龙凯旋媒体试乘试驾活动Media Test Driving of Dongfeng Citroen C-Triomphe执行方案Implementation Plan 目的Purpose细致体验：在整个试驾过程中，凭借前期精心设计和准备的路线、任务游戏等，使得试乘试驾者可以快乐地感受我们企图推介的每一处细节 Considerate experience: in the whole process, we can make the test drivers experience every detail that we promote joyfully, resorting to the preliminary elaborate design, ready routes and assigned game.感受品味：从签到那一刻起，我们希望试乘试驾者不仅看到高雅突出的专属展台、高规格的接待安排，更希望透过尊贵的“个性化试乘试驾助理员”服务以及随车引导系统来表现凯旋轿车的卓越品味 Taste experience: from the moment of check-in on, we hope that test drivers can see the elegant show stage and reception arrangement of high standards. Moreover, we can manifest the excellent taste of C-Triomphe through the service of “self-identity test driving assistant” and the follow-up guiding system. 个性化服务感染Infection of self-identity service 专业指导体验项目Professional guidance to experience items传递品味expressing the taste细致体验considerate experience助理员的引导帮助Assistant’s guidance试驾环境设计Environmental designof test driving 多种路面路线规划Lots of road surface androutes planning趣味引导体验项目Funny guidance toexperience items目的Purpose 试驾线路 Routes of Test Driving试驾线路 Routes of Test Driving线路1：短线路，滨海，曲折，有起伏。风景极美，车流较少。有利于表现车辆弯道特性 Route 1: short-distance, on the shore, twist and undulate; beautiful scenery, less vehicles; in favor of representing C-Triomphe’s bend identity 线路2：城市路线，表现车辆的舒适和安静 Route 2: city route to represent C-Triomphe’s comfort and silence线路3：从大连去旅顺的快速路，弧度较大，可以保持档位较长时间使乘员有时间去发现车上的装备和质量。符合中国人典型驾驶习惯的路线。 突出车辆的动力性能和抓地性能 Route 3: Expressway from Dalian to Lvshun, wider radian so as to keep the same transmission longer, and further to make driver have time to experience C-Triomphe’s equipment and quality; in accordance with the Chinese typical driving habits; and better embodied the power and road-holding performances. 试乘试驾项目说明Item Specification of Test Driving玛格利特自选项目Margaret self-optional test driving 我们为试乘试驾者提供了两条环形测试线路，由其自由选择测试顺序以及对应的车辆级别开展试乘试驾 We offer the test drivers two circle routes in