【数字化分析】瑞信-美股医疗科技行业-数字健康入门：医疗保健数字化转型将持续下去_市场营销策划202.docxVIP

22 22 June 2021 Equity Research Americas | United States Healthcare Technology Healthcare Technology Digital Health Primer: Healthcare Digital Transformation Is Here to Stay, Identifying LT Winners Is the Key Healthcare Technology | Comment Introducing Digital Health Primer. Digital health, at a high level, is a broad multidisciplinary concept that consists of the intersection between technology and healthcare. Simplistically, digital health is any process or technology that attempts to improve how healthcare is being accessed, delivered, or consumed. Given the significant and lasting financial burden of rising costs and wasteful spending, there is an increased focus on reducing costs and, more often than not, digital health is the answer. This report provides a deep dive into some of the high growth digital health verticals across healthcare services. We also discuss some of the most disruptive entities within healthcare services. COVID Hit the Accelerator on Digital Transformation in Healthcare. While telehealth got most of the focus during COVID-19, we believe the pandemic also exposed various flaws in the country’s healthcare system and underscored the argument that the status quo is unacceptable. The pandemic blurred the line between traditional healthcare and digital health. The strain COVID put on the U.S. healthcare system (and globally) heightened the need for technology and processes to enhance resource capacity. This endeavor caused a spike in the adoption and usage of various digital health platforms. The pandemic has reset the way consumers feel about, think about, and interact with healthcare providers, with expectations of higher levels of personalization and engagement. Digital Health Investing – Boom or Bust? In 2020, digital health ventures saw a year like no other - a thematic shift in liquidity for digital health venture investors, with upswings in both IPO and MA activity. Driven by the COVID-19 pandemic, funding rose by a remar