无形资产及其未来价值.pptxVIP

Intangible assets and future valueAn Accenture surveyConducted by the Economist Intelligence UnitAugust and September 2003;Respondent demographics;Respondent demographics;Understanding of “intangibles”;Definition of “intellectual capital”;Intangibles are important ... but overlooked;Must manage intangibles to succeed ...;High standards, lagging performance;Stockmarkets reward ... but over time