289奥美360度品牌管理内培训.pptx

;360 Degrees Brand Cascade June 30th- July1st Shanghai;Do You Feel That You Are…….你是否觉得你是…...;Individual Pre-session Exercise:Framing the Agenda个人练习：;Agenda议程; Why 360 Degree Branding? 为什么产生360度品牌管理？;Worldwide Task Force Report: Two Years Ago;Direct related to new distribution;Needs需求;What Sort of Company Do We Want to Be? 我们希望成为一个怎样的公司？;; ;Since That Initial Task Force: Worldwide; Adver One to Public Design/ Media -tising One Relations