《商务英语写作》课件L2 students report 1.pptVIP

* * * * * * * * * Course review Principles of Effective Business Writing 5-C Principles of Business Writing CONTENTS Principles of Effective Business Writing Use we and you Use correct titles and names Be clear Use the rigth register 5-C Principles of Business Writing Clarity 清楚/ Concreteness Correctness 准确 Conciseness 简明 Completeness 完整 Courteousness 礼貌 Clarity Clarity is achieved by using the right word in the right place.This involves organizing short,familiar and conversational words into effective sentences and paragraphs.It is also helpful to use example,illustrations,and other visual aids when necessary. Correctness Correctness is a state free from errors.It refers to correct data,accurate statements and clear opinions. It also means correct spelling,grammar,punctuation and document format. Completeness involves a careful check of who, what,where,when,why and how.A comlete message conveys everything the writer has intended to cover and provides sufficient details for the reader to know. Completeness Conciseness means expressing much in a few words.It is achieved by omitting trite expressions,avoiding unnecessary repetition and wordy statements and including only relevant fact. Conciseness * * * * * * * * *