《物流英语》双语版教材配套教学课件（完整版）（文字可修改版）.ppt

;模块一 公司业务推广 模块二 客户服务 模块三 仓储 模块四 包装 模块五 运输 模块六 委托承运 模块七 采购 模块八 供应链管理 模块九 国际货运代理基础单据 模块十 报验 模块十一 填制进出口报关单 参考答案;本章内容 Task 1 Introducing a Logistics Company 任务 1 介绍物流公司 Task 2 Introducing Corporate Business 任务 2 介绍公司业务 Task 3 Writing an Email on the Business Promotion 任务 3 撰写与公司业务推广相关的Email;Business promotion, as a primary activity in an enterprise aims to generate publicity through the spreading of information to gain public awareness for a company, product or service so a s to establish a good public relationship and promote business. As a result of effective public relations planning, publicity c -an be extremely valuable in building credibility and awareness for a company. Among the various publicity channels, facetoface communication and internet (e.g. website, blogs or other online publicity techniques) play an important role. It is necessary to create a publicity strategy for a logistics company to promote its external communications. The common prac tices in logistics are introducing relevant information to cus tomers face to face or with an Email to make them get a genera l idea about a logistics company and its main business.;【Task Introduction】 ? Introducing a Logistics Company 【Task Analysis】 【Skill Developing Objective】 ? Communication Skills in Introducing a Logistics Company 【Post Knowledge】 ? Logistics ? Department Composition of Logistics Company ? Basic Function of Each Department 【Task Implementation】 ? Model of Service Practice 【Guide for Service Language】 【Case Practice】 ? Case Description ? Service Procedure ? Skill Points;Task Introduction 任务引入 Introducing a Logistics Company Task Description 任务描述 Introducing the enterprise is the first step in promoting business in a logistics company, aiming to gain public awareness for the company and its service for the purpose of getting more customers. Generally client consultations about a logistics company indicate his potential demand of establishing business connections wi