世纪商务英语外贸函电 第四版 项目1 Basic Knowledge of Business English Letters Writing.ppt

The Basic Parts of Business English Letters Part 2 8. Complimentary Close (结尾敬语/套语) Salutation Complimentary Close Comment Dear Sir(s), Dear Madam, Dear Mesdames, Dear Madam or Sir, 1. Yours faithfully, Faithfully yours, Formal — It is very commonly used in Britain, but seldom used in America and Canada. 2. Yours truly, Truly yours, Formal — It was once an OK and common usage in America and Canada, but not very common in modern business letters. 3. Yours sincerely, Sincerely yours, Sincerely, It was once informal — usually used between persons known to each other. But nowadays, it is more and more commonly used in business letters even between persons unknown to each other in modern America and Canada. Dear Mr. ...(姓), Dear Ms. ...(姓), Sincerely yours, Yours sincerely, Sincerely, Dear Mary (名), Dear Mary (名), (With) Best wishes, (With) Best regards, Strictly speaking, it is not a complimentary close; it is part of the body — used between close friends. The Basic Parts of Business English Letters Part 2 9. Signature (签字) 　　The Signature is the signed name or mark of the person writing the letter or that of the firm he or she represents. All letters must be signed and a letter should be signed by hand, and in ink. Unsigned letters have no authority and a letter “signed” with a rubber stamp is a form of discourtesy. The place of the Signature will depend on the layout of the letter but is always under the Complimentary Close. Usually, the name of the signer is typed below the signature because many hand-written signatures are illegible, and then followed by his or her job title or position. If the writer represents a certain institute, the name of the institute will be printed above the signature. For example: 　 The Basic Parts of Business English Letters Part 2 9. Signature (签字) 　　Yours faithfully, 　　The Overseas Co., Ltd 　　(Signature) 　　John Bell 　　General Manager, Sales Department The Basic Parts of Business English Letters Part 2 10. Reference Notation